[PROJECT IN KOREA]
W stage_mirror OOH
- YEAR
- 2026
- CLIENT
- W Concept
- LOCATION
- Dongdaemun, Seongsu, Apgujeong and Itaewon, Seoul
- SCOPE
- Strategy, Design, Operation
- CATEGORY
- BTL Marketing

A two-week OOH marketing campaign OFNR ran with W Concept in Seoul.
To promote the W stage program, we targeted four districts — Dongdaemun, Seongsu, Apgujeong and Itaewon — and installed and operated OOH media in each of them.
W stage_mirror OOH is an OFNR btl marketing project for W Concept at Dongdaemun, Seongsu, Apgujeong and Itaewon, Seoul in Korea. The scope covered strategy, design, operation with local production and on-site delivery.
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